Solutions Defined.
Outcomes Transformed.
Reputations Fortified.
Shuffield Co. specializes in strategic visioning and targeted execution for public affairs. We combine our seasoned judgment with an innovative approach to empower our clients when it matters most.
With you every
step of the way
Services
Tap into Shuffield Co.’s strengths and savvy, gleaned from decades of experience at the highest levels of business, communications and government.
Strategy & Messaging Development
We distill your scenario into clear goals, actionable plans and compelling narratives – complete with resources and contingencies.
Issue Management
We believe your reputation is your most valuable asset. When that’s at risk, we equip you with insights and confidence to meet the moment.
Research
We utilize advanced research techniques to evaluate your brand presence, identify media opportunities, conduct competitor analysis, and assess the impact of our PR campaigns.
Media Relations & External Affairs
We craft powerful platforms that resonate with key audiences and provide credibility across owned and earned channels.
Stakeholder
Engagement
We use network mapping and audience analysis to uncover new partnerships, then educate and activate your expanded spectrum of allies.
Social Media
We take the right social media actions to carefully cater your organization’s digital presence.
We don’t shy away
from complexity.
In fact, we thrive in it.
Clients
We bring years of experience forging powerful connections around transcontinental and cross-cultural interests in business and policy.
Business
We inspire corporations, small businesses, private equity, entrepreneurs and family foundations to put their best foot forward when the stakes are high.
Media
We help traditional and new media providers fuse the mission of journalism with business imperatives to navigate today’s charged content environment.
Civic &
Philanthropy
We inspire corporations, small businesses, private equity, entrepreneurs and family foundations to put their best foot forward when the stakes are high.
International
We help traditional and new media providers fuse the mission of journalism with business imperatives to navigate today’s charged content environment.
Melissa Shuffield
Principal
Melissa fused her unique blend of business, political and communications savvy to establish Shuffield Co. in 2017. Known for her integrated approach to external affairs and reputation management.
Melissa’s career includes domestic and international engagements with globally recognized Wall Street financial institutions and PR agencies, foreign governments, the US Senate and political campaigns.
Andrea Lopez
Head of Operations
Blendrit Elezaj
Digital Marketing